The Challenge:
Create an easy-to-digest video showcasing Hitachi performance cables, which provide the backbone of the infrastructure that makes modern communication possible.
The Solution: An animated video that follows the path of a text message from one phone to a series of other devices, demonstrating how behind even the simplest of business communications, there is massive infrastructure that makes it all possible.
Posting copy: A single message can make all the difference in a deal. Hitachi performance cables don’t just help make business happen, they help you celebrate when it does.
The Result:
Evan Ernst 